Marzia Lanfranchi

I work at the intersection of fashion and agriculture to build more synergetic, resilient and meaningful value chains.

 
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About me

I am a sustainability strategist and co-founder of Cotton Diaries, dedicated to reshaping cotton supply chains into transparent, just, and regenerative systems. My journey across the global textile industry—from luxury fashion brands to direct farmer engagement—has equipped me with a deep understanding of the complex challenges and opportunities within cotton and fashion today.

I hold a degree in Fashion & Textile Design and a Master’s in Agroecology/Organic Agriculture. My experience spans roles like fabric development at Burberry, responsible sourcing at FatFace, serving as the Intelligence Director at Transformers Foundation and the Cotton & Fiber Crops Lead at Textile Exchange. This diverse background gives me a holistic view of sustainability, enabling me to offer strategic, hands-on guidance to my clients —ranging from brands, manufacturers, and farmers to NGOs—helping them shape and transform their practices. My mission is to build connections across silos, bridging gaps between supply chain segments to enable organizations to operate in harmony with both people and the planet.

I am Italian-born but internationally raised. I've lived in 4 different countries, and worked across the globe, becoming fluent in multiple languages and perspectives. I am highly versatile, and I strive for bringing fresh new perspectives into the room, finding meaning in whatever I do.

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What I do

Strategy & Advisory

  • Shaping sustainability roadmaps and advising on policies that align with global trends and standards, including regenerative practices.

  • Developing stakeholder engagement strategies, working with farmers, brands, and international organizations to foster synergies & collaboration.

Responsible Sourcing

  • Designing responsible sourcing roadmaps and KPIs that align with company’s objectives.

  • Supply chain mapping and sustainable materials sourcing advisory, ensuring traceability and impact.

  • Advising textile brands on strategies for regenerative, organic, agroecological and sustainable agriculture.

Research & Thought Leadership

Systems, Tools & Workshops

  • Creating collaborative systems and tools tailored to meet organizations and teams’ specific needs.

  • Designing interactive workshops and trainings to bridge knowledge gaps for internal and external teams.

  • Providing expert guidance on cotton certifications and standards.

Content Development & Storytelling

  • Crafting educational guides and resources for stakeholders across the supply chain.

  • Co-developing compelling campaigns and producing multimedia content, including video and mixed media, to communicate sustainability stories.

Moderating & Public Speaking

  • Moderating panel discussions and speaking on key topics such as cotton, sustainability, and the intersection of agriculture and textiles at global industry events.

  • See the full list of speaking engagements here

Want to know more?

Ready to talk?

I would love to hear from you!